HOW IT WORKS
2025/2026 school year
AUGUST - EARLY SEPTEMBER
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Program set up: Choose an enthusiastic student group (club, panel, or team) to lead the campaign
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Program and video access: The teacher receives a link to access the program and video materials
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Booster kit: Each school gets a kit with project supplies and merchandise to promote the campaign throughout the year
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Video day: Assign a weekly 5-minute slot to present the video and facilitate the accompanying discussion points
SEPTEMBER 2025 – FEBRUARY 2026
See below for a list of all the activities included in the 2025-2026 school cycle as broken out by program level: elementary school (ES), middle school (MS) and high school (HS)
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BTV x Sharpie® Kindness Kick-off (ES, MS, HS)
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Buddy Bench (ES)
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Kind30 Kindness Challenge (ES, MS, HS)
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High Five Fridays (ES, MS)
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Walk the Chalk (ES)
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Highlight Kindness (HS)
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World Kindness Week (HS)
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National Gratitude Month (MS, HS)
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Celebrate Shelter Pets (ES, MS)
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BTV Speaks! (Monthly) (ES, MS)
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MLK: Build a Beloved Community (ES)
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BTV Soup-er Bowl Challenge (ES, MS, HS)
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BTV Kindness Token Challenge (ES)
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National Words Matter Week (ES)
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International Boost Self Esteem Month (MS, HS)
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Annual VIV Awards (ES, MS)

BOOSTER KIT CONTENTS
Each Be THE Voice program comes with a Booster Kit packed with trendy logoed merch tailored to each age level, making it fun and exciting to get involved.
It also includes all the project supplies you’ll need, so BTV team leaders can stay focused on spreading kindness – not fundraising or shopping for materials!
ELEMENTARY SCHOOLS
Regular items: 35 youth shirts, 15 adult shirts (for key staff), 15 posters, 1 roll of BTV stickers, 500 Croc shoe charms, 10 foam hands, 500 youth bracelets, 100 adult bracelets, 500 highlighters, 1 banner, and Sharpie markers
Activity related items: 200 3D decals, 200 tattoos, construction paper, chalk tub, 400 Kind30 activity sheets, 200 Kind30 green bracelets, 25 Kindness Token Challenge instruction sheets, 600 Kindness tokens, 600 Kindness Token Tracker sheets, 200 Toys for Tails activity sheets, and 200 bookmarks
MIDDLE SCHOOLS
Regular items: 50 adult shirts, 15 posters, 1 roll of BTV stickers, 800 Croc shoe charms, 10 foam hands, 1000 BTV bracelets, 500 highlighters, 1 banner, and Sharpie markers
Activity related items: 500 holographic BTV decals, 400 Kind30 activity sheets, 200 Kind30 bracelets, 200 tattoos, 1 chalk tub, 1 note card pack, 1 pack Expo Dry-Erase pens, and 200 bookmarks
HIGH SCHOOLS
Regular items: 50 adult shirts, 15 posters, 1 roll of BTV stickers, 800 Croc shoe charms, 10 foam hands, 1000 BTV bracelets, 500 highlighters, 1 banner, Sharpie markers, and BTV lanyards
Activity related items: 500 holographic BTV decals, 400 Kind30 activity sheets, 200 Kind30 bracelets, 200 tattoos, 1 chalk tub, 3 packs of neon index cards, 200 lanyards, EXPO dry erase markers, and 200 bookmarks
EXAMPLES OF OUR VIDEOS
BTV x UGA All-American Gymnasts
Be Kind Online
First team All-American gymnasts Ady Wahl and Lily Smith share how important it is to support others, be kind, and lead by example. Their message encourages all of us to be a voice for good.
Be THE Voice x Joe the Gamer
Be Kind campaign
At just 12, Joe Petraro is showing the world that leadership isn’t about age, it’s about vision and action. Through his Be Kind Campaign, he’s building a movement rooted in kindness, inclusion, and opportunity — inspiring kids and adults alike.
Be THE Voice x Charley
Block, Report, Support
Block. Report. Support. These are three powerful actions you can take when you witness cyberbullying. In this video, Charley shares why supporting a friend online can make all the difference.
Be THE Voice x Jayce
MEET SOMEONE NEW
Being the newcomer on the bus can be quite uncomfortable. Jayce knows this feeling all too well and advocates for others to sit with someone new.
RIDGEVIEW CHARTER MIDDLE SCHOOL
The presence of the Be THE Voice program, the lessons, the booster kit, and the main BTV message of spreading compassion, kindness and inclusion are all positive aspects. Ridgeview Charter Middle students are required to complete service activities each year for the International Baccalaureate program. We're proud that Be THE Voice was selected as the #1 program/club in which to do so by 27% of the students polled.
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BE THE VOICE is a registered 501(c)(3) tax-exempt, nonprofit organization recognized under the internal revenue code TIN 81-4098015

