WHY BTV?
Why student-led approaches work
Students listen to each other in ways they don’t always listen to adults.
Be THE Voice is built on that insight — giving students the tools to lead positive culture change from within their own school community.
Because the program is student-led and video-based, it fits easily into existing structures without adding to staff workload — while still driving meaningful, measurable results. In one of Georgia’s largest school districts, schools implementing Be THE Voice reported:
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95% reduction in bullying incidents (elementary)
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77% reduction (middle school)
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91% reduction (high school)
When students lead the message, real change takes hold — and school culture improves from the inside out.
WHY NOW?
Schools are being asked to do more than ever – improve school climate, address bullying, and support student well-being – often without additional time or resources.
At the same time, traditional approaches aren’t always delivering the results schools need. That’s why more schools are turning to student-led models that work within existing structures and create change from the inside out.
Be THE Voice offers a way to meet this moment — helping schools improve culture in a way that’s both effective and sustainable.
OUR APPROACH
Students leading students
Be THE Voice is designed to make culture change student-driven and easy to implement.
Each week, students engage with short, peer-led videos that spark real conversations around topics like bullying, belonging, and respect. These are paired with simple, guided discussions and activities that help turn those conversations into action.
The program runs through existing groups — like leadership teams, advisory, or clubs — so it fits naturally into the school day without adding to staff workload.
Over time, students begin to model and reinforce positive behavior, creating a stronger, more connected school culture.
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UGA x BTV
How 'bout them Dawgs?
For more than a decade, BTV has delivered a structured weekly video series across Georgia K-12 schools, featuring near-peer narrators who share authentic stories and actionable guidance on stress, anxiety, exclusion, peer pressure, and leadership – ending with a repeatable call to action.
We are proud to have included inspirational messaging by University of Georgia (UGA) student-athletes for years (including UGA Football and UGA Gymnastics). Go Dawgs – and Be THE Voice!
GET STARTED
Interested in learning more? Email admin@be-the-voice.org or click here to request more information.
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RECOGNITION
.ORG Impact Awards
Be THE Voice was honored as one of the top 35 at the prestigious .ORG Impact Awards, hosted by the Public Interest Registry, the steward of over 11 million .org domains. This accolade highlights the significant impact our initiative has had on countless lives. We were thrilled to be recognized at the awards ceremony in Washington D.C., hosted by actor and producer Alan Cumming. Read more in the Hollywood Reporter here.
HEARD ENOUGH?
